$839 $m
Serious sportsmen, outdoor enthusiasts and their families visit Cabela’s to learn as well as shop. Stores engage emotionally through “edu-tainment,” making them tourist attractions as well as retail destinations. They also serve as one-stop shops for hunting, fishing and camping licenses. With 41 stores in the U.S. and Canada, each year Cabela’s opens a small number in new markets, thereby boosting its revenues. The multichannel retailer is also a direct market powerhouse, distributing over 130 million catalogs in over 125 countries. J.D. Power has recognized it as a customer service champion.