$1,524 $m
Whole Foods Market
Whole Foods continues to see stellar growth in the number of consumers who value and are willing to pay for healthy and natural food options. It has been further expanding its presence in the U.S. and the U.K. The brand recently launched “Dark Rye,” an online magazine for food, art, health and sustainable living, and Whole Journey travel ventures for organic and sustainable food lovers. Despite high price concerns, the company is reaching Millennials and new Boomer customers; 75 percent of its growth is new customers and new trips. The frequently awe-inspiring store experience is a key factor in keeping the promise made to new customers when they walk through the door.