Our viewpoint

apparel

Embracing a digital destiny

Interbrand Global CEO Jez Frampton on why retail matters—more than ever

automotive

The magic of retail theater

HMKM's Alison Cardy and Colin Melia on unforgettable retail experiences

covenience store

What Digital Means to Retail

Interbrand’s European digital director Paul Phillips on omnichannel innovation

Methodology

Methodology

Our brand valuation methodology explained

Browse the regional tables

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North America

region select

Europe

asia

Asia-Pacific



region select

Latin America

Browse the regions

region select

North America

Connected stores for connected customers

region select

Europe

Closing the gap on omnichannel





asia

Asia-Pacific

Innovating on social and mobile shopping



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Latin America

Cracking the code on customer experience

Sectors at a glance

apparel

Apparel

Dressing for tech-driven success

department stores

Department Store

Struggling to not fade away

drugstores

Drugstore

Moving towards healthcare



electronics

Electronics

Losing power to e-commerce



groceries

Grocery

Delivering fresh formats

homeimprovement

Home Improvement

Leveraging the "IKEA Effect"

mass merchant

Mass Merchant

Getting from mass to best in class

Shop the sectors

apparel

Apparel

apparel

Auto Parts

apparel

Convenience Store

department stores

Department Store

drugstores

Dollar Store



drugstores

Drugstore



electronics

Electronics



groceries

Grocery



homeimprovement

Home Furnishing

homeimprovement

Home Improvement

mass merchant

Mass Merchant

mass merchant

Office Supply

mass merchant

Specialist

mass merchant

Warehouse Club

Brand Leader viewpoints

BUT

BUT

Frank Maassen, CEO

drugstores

The Container Store

Kip Tindell, Chairman and CEO

apparel

CVS

Helena Foulkes, President

electronics

DARTY

Regis Schultz, CEO



eBay

eBay

Jan Waltenbauer, European Director, Brand & Integrated Marketing

department stores

Feu Vert

Pascal Fraumont, Communication and Marketing Clients Director

drugstores

Optic 2000

Didier Papaz, CEO

department stores

PriceMinister

Pierre Kosciusko-Morizet, Founder and CEO

Showroomprivé

Showroomprivé

Pingki Houang, Managing Director