Global Practice Leader, Corporate Citizenship, Interbrand
Interbrand's Daniel Diez in conversation with Tom Zara on the inspiration for IQ’s corporate citizenship issue
What might corporate citizenship look like if we were unabashedly strategic in our thinking and unafraid to listen, weigh the evidence, and act with the full power of our resources? What could we accomplish for our organizations and for the world?
Partnering to Save Lives Andrea Sullivan in conversation with Deborah Dugan, CEO of (RED) on their partnership strategy and keeping up with the engagement expectations of an evolving millennial audience.
Better Together Emily Grant sits down with Heifer International, Danone and Green Mountain Coffee Roasters on how partnerships between organizations directly benefit their business goals and supply chains.
Engaging the Hand Raisers Andrea Sullivan interviews Nissan LEAF’s Brendan Jones about building a relationship around the adoption of electric vehicles.
Global and Local Responsibility Mick McConnell in conversation with Rodney Hines about the role Starbucks wants to play in local communities.
Paying it Forward
Jonathan Redman in conversation with Luella Chavez D’Angelo about Western Union’s courageous stance on immigration reform.
Source of Hope
David Barber, co-owner of the farm-to-table Blue Hill restaurants, talks to Andrea Sullivan about how sustainability starts with the food we eat.
The Culture Cure
Daniel Diez interviews Professor Andrew Hoffman about the role of culture and ideology in environmental and social issues.
Good to be Good
Good Inc. founder, Ben Goldhirsh, explains the value of doing business so it works for everyone in an interview with Tom Zara.
The Double X Factor
Andrea Sullivan in a conversation with Oxford professor Linda Scott about the “Double-X Economy” and how it has elevated the lives of women and girls in developing countries.
The Town of Tomorrow
Dominik Prinz talks with Deutsche Telekom’s Stephan Althoff, about the unique partnership between Deutsche Telekom and their inaugural T-City - Friedrichshafen, Germany.
Points of View
Occupy Wall Street
Interbrand sent a video crew down to Zuccotti Park in New York City to listen for the messages at the heart of the shouting.
Paved with Good Intentions
Tom Zara on why well-intentioned corporate citizenship can take corporations down the wrong road.
The World is Watching
For global companies, an event like the World Cup or the Olympics is a unique opportunity to show the world what type of good citizens they are.
Brands to Watch
What moment, invention, or idea changed your world?
What's the brand coming on the horizon to change our lives?