Though it may not have gone as UPS expected, with the company’s withdrawal of its highly publicized nearly USD $7 billion bid for Netherlands-based TNT Express in January, the past year brought the brand strong financial performance and expansion. The company acquired CEMELOG, a Hungarian pharmaceutical logistics company, and Kiala S.A., a Belgium-based alternative delivery location platform that has relaunched in the UK as UPS Access Point™. Both of these acquisitions will help UPS amplify its global presence, the first while expanding capabilities in its already strong healthcare vertical, the second while better serving consumers. UPS My Choice®, a home delivery service that lets consumers choose when and where their packages are delivered, further demonstrates the brand’s commitment to the consumer audience. UPS also differentiates with its focus on sustainability. It was awarded the highest score in the 2012 Carbon Disclosure Project’s Leadership Index, and is a consistent top performer on the Climate Count scorecard, ranking first in the consumer shipping category for the fourth consecutive year and tying for second overall from the 2012-2013 results. These efforts are reflected in the company’s recent leap in Interbrand’s Best Global Green Brands report from #43 in 2012 to #32 in 2013. As UPS continues to make strategic acquisitions to expand its footprint while elevating relationships with consumers, the brand is poised to continue to meet the evolving expectations of customers around the world.