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  • Posted by: Jessica Shvarts on Friday, July 11 2014 04:47 PM | Comments (0)

    Louisville Slugger

    Interbrand Cincinnati’s work was recently recognized in the Graphis Design Competition. Two Silver Awards were presented for their student recruitment campaign Goetta Job! Recruiting Fresh Meat, and for their brand identity work with the iconic Louisville Slugger. Silver Awards are presented to the top 100 entries per region, making Interbrand one of the top entrants from North and South America.

    Merit awards were given to three other entries: Puffs Car Cups, Puffs Winter Olympic, and Dole Organics. Merit awards are awarded to the 100 best entries for their city, state, or province.

    Graphis strives to showcase the work from a wide variety of professionals who represent the entire artistic community. This competition focuses on publishing work from the great talents in Design, Advertising, and Photography.

    As a winner of a Silver Award, Goetta Job! and Louisville Slugger will be printed in the Graphis 2015 Design Annual.

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  • Posted by: Catherine Couretas on Wednesday, June 11 2014 12:00 PM | Comments (0)

    Aussie 3 Minute Miracle

    Interbrand’s Cincinnati office was recently awarded six Hermes Creative Awards for excellence in both packaging design and poster design.

    Platinum awards were awarded to Aussie 3 Minute Miracle, Puffs Car Cups, and IBC’s student recruitment campaign, Goetta Job! (Recruiting Fresh Meat). Hermes’ prestigious Platinum award is presented to those entries judged to be among the most outstanding entries in the competition. Platinum winners are recognized for their excellence in terms of quality, creativity and resourcefulness. About 15 percent of the entries won this award.

    Puffs Car Cup

    Gold awards went to Dole Organic and Dole Salad Kits. Gold awards are presented to those entries judged to exceed the high standards of the industry norm. Approximately 21 percent of the entries received this award.

    Dole Organic Salads

    Additionally, the Puffs Winter Olympic designs received an Honorable Mention.

    Hermes Creative Awards is an international competition for creative professionals involved in the concept, writing and design of traditional materials and programs, and emerging technologies. Entries come from corporate marketing and communication departments, advertising agencies, PR firms, graphic design shops, production companies, web and digital creators and freelancers.

    The competition has grown to one of the largest of its kind in the world. A look at the winners shows a range in size from individual communicators to media conglomerates and Fortune 500 companies.

    The competition is so well thought of in the industry that national public relations organizations, local ad clubs, and local business communicator chapters are entrants.

    Catherine Couretas is an Account Executive at Interbrand's Cincinnati office.

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