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Sehr gutes Marketing

Posted by: Craig Stout on April 23, 2010

Here's a brilliant, quick use of Twitter on behalf of a company you may not expect to be the most saavy when it comes to social media.

Gray Powell is the Apple engineer who lost his iphone prototype at a German bar, as reported by Gizmodo.

So far, no reports that he's taken up the offer.




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  • uberVU - social comments

    Social comments and analytics for this post

    This post was mentioned on Twitter by PeterScarks: Sehr gutes Marketing: New York's Senior Creative Director, Craig Stout, commends Lufthansa's recent Twitter move. http://bit.ly/a4j8pS


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