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Interbrand at the New York Stock Exchange

Posted by: Shirley Brady on October 11, 2011

Enjoy a glimpse of the New York launch party for the 2011 Best Global Brands, held on the floor at NYSE Euronext, featuring Interbrand Global CEO Jez Frampton and guests including Angela Ahrendts, CEO, Burberry; Stacy Braun, SVP marketing and advertising, AXA Equitable; Roel de Vries, divisional GM, global brand, Nissan; Susan Popper, SVP of integrated marketing, SAP; Steve Shannon, VP marketing, Hyundai North America; and Douglas Spencer, global head of brand, Thomson Reuters.

And below, Angela Ahrendts shares how she’s made Burberry — which rose 20% on this year’s Best Global Brands ranking — a social and digital leader, in a Q&A session at the third annual Executive Marketing Summit. This half-day conference, hosted by Interbrand in partnership with NYSE Euronext and The Wall Street Journal, was this year entitled, "Inventing the Future: The Essentials to Building a World-Class Brand."




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