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In the News

2013

  • December 27 - The Year in C-Suites

    VIDEO: From General Motors to Abercrombie & Fitch, Inerbrand Global CEO Jez Frampton talks 2013's headline-making CEOs with Fox Business' Adam Shapiro.
    More on Fox Business
  • December 25 - A minicar named Hustler? Japan's brand names raise eyebrows

    Masamichi Nakamura, Executive Director at Interbrand Tokyo, discusses the implications of when Japanese brand names fail to translate outside its home market.
    More on Reuters
  • December 23 - The Best and Worst Identities of 2013

    Interbrand Sydney's work for Opera Australia was named number 11 on Brand New's Best Identities of 2013.
    More on Brand New
  • December 19 - Developing a moving target

    Chris Davenport, head of verbal identity at Interbrand London, discusses the future of integrated media and branded content.
    More on World IP Review 
  • December 18 - Why the world's most valuable brands embrace women on boards

    The 2013 Best Global Brands showed large companies with a greater than average proportion of female board members outperform their peers with all male boards.
    More on The Guardian 
  • December 18 - Luxury Brands: From Teacher to Assistant

    La Zagaleta, a leading Spanish lifestyle magazine, published an article written by Manfredi Ricca. Manfredi discusses how luxury brands are evolving to meet the changing needs of consumers.  
    More on La Zagaleta
  • December 10 - Spain’s Top Brands

    Armin Vit,  designer and industry blogger features Interbrand's 2013 Best Spanish Brands report.
    More on Brand New 
  • December 10 - Print's 2013 Regional Design Annual

    Interbrand New York's World Changing Speaker Series posters were chosen as one of 345 award-winning designs in the 2013 Regional Design Annual sponsored by Print magazine.
    More on Print
  • December 6 - Spanish brands face global challenge

    Movistar named Interbrand's 2013 Best Spanish Brand. Globalization and diversification are among the biggest challenges facing local Spanish brands. 
    More on Warc
  • December 2 - Luxury Daily's Luxury Women to Watch 2014

    Rebecca Robins, Interbrand director for Europe, Middle East, Africa and Latin America and co-author of Meta-luxury: Brands and the Culture of Excellence, is named one of the 25 women on Luxury Daily's Luxury Women to Watch 2014 list.
    More on Luxury Daily | Read the interview here
  • December 2 - A Moment With: Rebecca Robins, Interbrand, European Director, EMEA & Latin America

    Rebecca Robins provides an in depth Q&A on Meta-luxury: Brands and the Culture of Excellence and discusses the future of the global luxury sector.
    More on Eat Love Savor
  • November 30 - Asustek knocks HTC off Best Taiwan Global Brands list's top spot

    Electronics brand Asustek, knocks HTC out of the #1 spot on Interbrand's 2013 Top Taiwan Brands.
    More on The China Post 
  • November 30 - Asus tops Best Taiwan Global Brands list

    Asustek, a computer hardware and electronics company, takes the #1 spot in the 2013 Top Taiwan Brands.
    More on Want China Times 
  • November 26 - Lack of clarity muffled impact of BlackBerry's advertising

    Alfred Dupuy, Managing Director of Interbrand Canada, comments on the series of missteps that caused BlackBerry to lose its one-time leadership position in the smartphone market.
    More on The Globe and Mail 
  • November 21 - Will BlackBerry survive?

    VIDEO: Jez Frampton, Interbrand Global CEO and BGC Partners technology analyst Colin Gillis discuss the future of BlackBerry.
    More on Fox Business
  • November 19 - A new look for Turkish beer brand Efes

    Interbrand revitalizes the popular Turkish beer brand, Efes.
    More on Design Week | Just-drinks
  • November 18 - CMOs Need a Certain Degree of Humility in Pressurized Customer Loyalty World

    Graham Hales, Global CMO of Interbrand, comments on the challenges facing chief marketing officers today, and why an understanding of how a brand drives value across an organization is vital for marketers. 
    More on Loyalty360
  • November 17 - Millennial Brand Loyalty

    Christina Stanfield, Senior Director of Strategy at Interbrand New York, discusses why generation Y is different when it comes to building brand loyalty than previous generations.
    More on Break Thru Radio
  • November 12 - Uncovering the new Philips logo

    Dutch technology brand Philips set to unveil a new brand identity developed by the Philips design team, working with partners including Interbrand, Ogilvy and OneVoice.
    More on Design Week
  • October 30 - Gazprom Named Russia's Top Brand in Survey

    Gazaprom, the gas export company, is named Interbrand's most valuable Russian brand with a brand value of $37.4 billion.
    More on RIA Novosti
  • October 25 - Interbrand Appoints Global CMO and North American CMO

    Interbrand named Graham Hales as its global chief marketing officer and Andrea Sullivan as chief marketing officer of Interbrand North America
    More on Indian Television 
  • October 25 - China Mobile is best Chinese brand

    China Mobile, the China Construction Bank and ICBC once again top Interbrand's Best China Brands report. 
    More on Warc
  • October 24 - Brands Make Mark Online

    Internet firms are among the fastest-growing brands in Interbrand's sixth annual Best China Brands Report.
    More on Ecns.com
  • October 22 - Woolies scandal: Naïve risks to blame

    Interbrand Sampson De Villiers CEO Doug de Villiers comments on why a company like Woolworths can easily come under intense public scrutiny.
    More on Eyewitness News
  • October 18 - Things They Like

    Ashish Mishra, Managing Director of Interbrand India, gets personal about his favorite brands in Campaign's 'Things They Like' column.
    More on Campaign India 
  • October 17 - Apple’s new retail head to pave way for fusion of technology and fashion

    Jez Frampton, Interbrand Global Chief Executive Officer, comments on Angela Ahrendts' move to Apple and the future of wearable technology. 
    More on Mobile Marketer
  • October 15 - Apple Hires Burberry Chief to Polish Image of Online Stores

    Interbrand's Global Chief Executive Officer Jez Frampton commented on Burberry CEO Angela Ahrendts' move to Apple, where Angela will lead the tech giant's offline and online retail presence. 
    More on The New York Times 
  • October 1 - Tech Tuesdays

    Alfred DuPuy, managing director of Interbrand Toronto, comments on the rankings of the 2013 Best Global Brands.
    More on 1070 WINA
  • September 30 - Apple's Brand surpasses Coca-Cola

    NBC's Brian Williams reports for the first time Coca-coal has dropped from the No. 1 spot and Apple now reigns supreme. 
    More on NBC Nightly News
  • September 30 - 4 Small-Business Lessons from 2013’s Top Global Brands

    Jez Frampton, Interbrand Global Chief Executive Officer, discusses what small business can learn from Interbrand's 2013 Best Global Brands report.
    More on Fox Business 
  • September 30 - Apple, Google End Coca-Cola's 13-Year Reign as World's Most Valuable Brand

    Apple takes the top spot in the 2013 Best Global Brands, beating Google and Coca-Cola.  
    More on AdAge
  • September 30 - Apple Ousts Coca-Cola as Top Brand in Historic Shift

    The top 10 Best Global Brands for 2013 remain consistent while Apple moves ahead of Coca-Cola for the first time in the report's history. 
    More on AdWeek
  • September 30 - Apple overtakes Coca Cola to become the world’s most valuable brand

    Nirm Shanbhag, managing director of Interbrand San Francisco, comments on the rise of technology brands in this year's top 10 Best Global Brands. 
    More on Memeburn
  • September 30 - Apple, Google end Coca-Cola's reign as top brand

    Josh Feldmeth, CEO of Interbrand New York, San Francisco and Toronto, discusses Apple's rise to the top of the Best Global Bands 2013 report. 
    More on San Francisco Chronicle 
  • September 30 - Apple Overtakes Coca-Cola as World’s Most Valuable Brand

    For the first time in the Best Global Brand report's history, Apple takes the No.1 spot and Coke is No. 3.
    More on Bloomberg 
  • September 30 - Louis Vuitton Heads Luxury Brand List

    Luxury brands stay strong in 2013, with Louis Vuitton as the leading brand in Interbrand's Best Global Brands report. 
    More on WWD
  • September 30 - Apple Reigns Supreme

    VIDEO: Jez Frampton, Interbrand Global Chief Executive Officer, announces that Apple takes the top spot on Interbrand's 2013 Best Global Brands.
    More on CNBC
  • September 30 - Apple Is the World's Most Valuable Brand

    Apple and Google finally dethrone Coca-Cola in the 2013 Best Global Brands. Coke has held the title of "best global brand" for the past 13 years.
    More on Mashable 
  • September 30 - Brand values: Apple +28%, Google +34%, Samsung +20%

    The tech and luxury sectors boasted both strength and improvement in Interbrand's Best Global Brands report. 
    More on Fortune 
  • September 30 - Prada Only Luxury Brand to Compete with Facebook and Google Read more: Prada Only Luxury Brand to Compete with Facebook and Google

    Prada leads the luxury sector as the top riser and increased its brand value by 30% in the 2013 Best Global Brands. 
    More on Harper's Bazaar 
  • September 30 - Apple Passes Coke as World's 'Top Brand'

    Apple surpasses Coke as the world's top brand in Interbrand's Best Global Brands 2013.
    More on CNN  
  • September 30 - Apple Beats Google, Coke as Best Brand

    Interbrand reveals this year's Best Global Brand's –Coca-Cola drops to No.3, as Apple and Google take the No. 1 and No.2 spot. 
    More on Time 
  • September 29 - Apple Passes Coca-Cola as Most Valuable Brand

    New York Times reporter Stuart Elliot breaks the news for the Best Global Brands 2013, where Apple is now the new No.1 brand.  
    More on The New York Times
  • September 25 - Yellow Pages rebrands with a focus on generation of “doers”

    Interbrand New York rebrands Yellow Pages with a focus on a generation of "doers."
    More on Popsop 
  • September 18 - Corporate Names: Verbal Identities

    Paola Norambuena, Executive Director of Verbal Identity for Interbrand North America, comments on consumers' perception of brand names and how technology has paved the way for more personal and engaging brand experiences. 
    More on The Economist 
  • September 16 - Elite Marketing

    Rebecca Robins, Interbrand European Director and co-author of Meta-luxury: Brands and the Culture of Excellence, discusses the marketing strategies of luxury brands and the lessons they could provide for brands outside of the category. 
    More on The Marketer
  • September 11 - Design firm names new director

    Interbrand Design Forum announced Dirk Defenbaugh has been appointed Managing Director of the agency's Dayton office. 
    More on Dayton Business Journal
  • September 10 - Connected Perspectives: Jez Frampton, Global CEO of Interbrand

    VIDEO: Jez Frampton, Interbrand Global Chief Executive Officer, discusses the evolving connection between companies and consumers in a video series called Connected Perspectives
    More on Bazaarvoice
  • September 9 - Creating the Brand Story

    Jez Frampton, Interbrand Global Chief Executive Officer, comments on how brands shape perception and influence purchase behavior.
    More on Rapaport Magazine
  • August 30 - Monocle 24 Radio Show - Exploring the Future of Luxury Brands

    Rebecca Robins, Interbrand European Director and co-author of Meta-luxury: Brands and the Culture of Excellence, discussed the meaning and future of luxury with Tyler Brule, editor-in-chief of Monocle.
    More on Monocle 24
  • August 29 - Post-Ballmer, Microsoft Must Focus on Products to Avoid Extinction

    Nirm Shanbhag, managing director of Interbrand San Francisco, comments on the challenges the Microsoft brand may face in the wake of CEO Steve Ballmer's resignation.
    More on Bloomberg BusinessWeek
  • August 27 - Danone Finds Yogurt’s All Greek as Oikos Chases Chobani

    Bill Chidley, senior vice president of Interbrand Design Forum, comments on Chobani's market share and calls the brand "the Nike of the Greek Yogurt category."
    More on Bloomberg
  • August 22 - Tata Emerges as India’s Best Brand

    Interbrand's first annual Best Indian Brands report joins the ranks of the top 3 global tables alongside "Fortune 500" and "Great Places to Work."
    More on Invest in India
  • August 20 - Recommended Reading: Meta-Luxury: Brands and the Culture of Excellence

    “Meta-Luxury” by Interbrand's Manfredi Rica and Rebecca Robins looks at the necessity of craftsmanship, focus, history and rarity of brands in the luxury goods sector.
    More on Eat Love Savor
  • August 15 - Fashion Brand Values are Vital

    With fashion brands using more creative promotional methods to engage new audiences, Rebecca Robins, Interbrand European Director and co-author of Meta-luxury: Brands and the Culture of Excellence, comments on how luxury and fashion brands are integrating new media while remaining true to their heritage and core values.
    More on WARC 
  • August 13 - Innovation in fashion ads should not stray from brand DNA

    With the number of fall/winter advertising campaigns being released, Rebecca Robins, Interbrand European Director and co-author of Meta-luxury: Brands and the Culture of Excellence, advises brands to remain true to their DNA while pursuing new strategies to engage audiences.
    More on Luxury Daily
  • August 13 - Data collecting helps brands target buyers

    VIDEO: Josh Feldmeth, CEO of Interbrand New York, San Francisco and Toronto, discusses the implications of big data, and the opportunities and challenges it poses for companies and brands.
    More on CCTV
  • August 9 - How a leader can set the tone from the top...and make a difference

    Jez Frampton, Interbrand Global Chief Executive Officer, comments on why executives have a strategic responsibility to instill corporate citizenship practices into the heart of their organizations.
    More on The Guardian
  • August 1 - Tata tops India's best brands

    Tata, the multinational conglomerate, has been ranked the best Indian brand of 2013 in the first annual Best Indian Brands report.
    More on Warc
  • July 31 - IWC fetes Swiss National Day via social video

    Rebecca Robins, Interbrand European Director and co-author of "Meta-luxury: Brands and the Culture of Excellence," comments on Swiss watchmaker IWC using social media platforms to celebrate Swiss National Day.
    More on Luxury Daily
  • July 31 - Interbrand survey shows brand value still a far cry in India

    Jez Frampton, Interbrand Global Chief Executive Officer, comments on the findings of the first annual Best Indian Brands report and how it aims to create awareness among Indian companies of the importance of brand value.
    More on The Economic Times
  • July 31 - Best Indian Brands 2013

    Ashish Mishra, Managing Director of Interbrand India, discusses the making of Interbrand's first annual Best Indian Brands Report.
    More on The Economic Times
  • July 30 - Tata is India's top brand followed by Reliance and Airtel

    Tata tops the list in the first edition of Interbrand's 'Best Indian Brands' study, with a valuation of $10.9 billion.
    More on The Economic Times
  • July 30 - There is huge scope for Indian firms to build stronger brands says Jez Frampton, Global Chief executve of Interbrand

    Jez Frampton, Interbrand Global Chief Executive Officer, and Ashish Mishra, Managing Director of Interbrand India, discuss the findings of Interbrand's inaugural "Best Indian Brands" report.
    More on The Economic Times
  • July 19 - Thought Leadership Series: Jerry Preyss from Interbrand

    VIDEO: Jerry Preyss, CEO of Interbrand Cincinnati, discusses best practices for building customer loyalty and the biggest challenges facing marketers in today's global and competitive landscape.
    More on Loyalty360
  • July 19 - Hermès’ sales up 16pc, driven by home furnishings, spring/summer campaign

    On the heels of Hermes reporting a 16 percent increase in revenue, Rebecca Robins, Interbrand Director and co-author of "Meta-luxury: Brands and the Culture of Excellence," comments on the brand's enduring heritage and ability to capture new customers.
    More on Luxury Daily
  • July 17 - Managing brand reputation in the age of Twitter

    Jez Frampton, Interbrand Global Chief Executive Officer, discusses what business can do to protect and enhance their brand reputation in the digital age.
    More on The Guardian
  • July 10 - Brands as living business assets

    Leslie Butterfield, Interbrand Global Strategy Officer, explains how digital media has fundamentally changed the way brands and businesses are experienced and managed – and why it is vital for companies to create a seamless and holistic brand strategy that unlocks genuine consumer involvement. (In Korean)
    More on Maeil Business Newspaper
  • July 5 - Why have Coca-Cola and United Biscuits refused traffic light labelling?

    Graham Hales, CEO of Interbrand London, comments on the British government's new traffic light labeling on food packaging and why some companies have refused to join the scheme.
    More on The Guardian
  • July 4 - Interbrand Says Samsung's Jay-Z Deal to Rival Apple

    VIDEO: Jez Frampton, Interbrand Global Chief Executive Officer, discusses Samsung Electronics Co.'s deal with rap artist Jay-Z.
    More on Bloomberg Television
  • July 1 - Mahou San Miguel Reveals New Corporate Identity

    Interbrand Madrid developed the new brand identity for the Spanish beer company Mahou-San Miguel. (In Spanish)
    More on Alimarket
  • June 28 - Quiet Confidence

    Borja Borrero, Interbrand Madrid's executive creative director, provides an in-depth look into the redesign of Iberia Airlines.
    More on Aircraft Interiors International
  • June 23 - Changing its iconic logo raised some ire but hasn’t hurt donations to Western University

    Alfred DuPuy, Managing Director of Interbrand Canada, discusses the ramifications of when an established institution undergoes a rebranding exercise. 
    More on The London Free Press
  • June 20 - Did Men's Wearhouse Just Fire its Whole Brand?

    Josh Feldmeth, CEO of Interbrand New York, Toronto, and San Francisco, comments on George Zimmer's legacy as the founding CEO of Men's Wearhouse.
    More on Forbes.com
  • June 19 - Cars companies dominate in a study of world's 'green brands'

    Toyota, Ford and Honda are among the top three 2013 Best Global Green Brands. Emma Hrustic, Global Director of Brand Intelligence, explains how automotive brands are better implementing and commercializing their sustainability programs.
    More on Automotive News
  • June 13 - Toyota tops Interbrand green brands report for third year

    The automotive sector dominates the 2013 Interbrand Best Global Green Brands report, which places Toyota in top spot for the third year in a row.
    More on Business & Leadership
  • June 12 - What are the top global green brands?

    Interbrand's annual report on the world's top 50 green brands reveals how the best green reputations depend on a close alignment between performance and perception.
    More on The Guardian
  • June 12 - Toyota Doing Great Things: Interbrand's Barrans

    VIDEO: Julian Barrans, Managing Director of Interbrand Singapore, discusses "Best Global Green Brands 2013" with Richard Salamat on Bloomberg Television's "On The Move Asia."
    More on Bloomberg
  • June 12 - Why are Toyota, Ford and Honda the ‘best green global brands’?

    The 2013 Best Global Green Brands findings shows Toyota maintaining the No. 1 spot, with Ford, Honda, Panasonic, Nissan, Johnson & Johnson, Volkswagen, Danone, Nokia and Dell rounding out the top 10.
    More on GreenBiz
  • June 12 - Best Global Green Brands

    VIDEO: Jeremy Sampson, Group Chairman at Interbrand, discusses the findings of the 2013 Best Global Green Brands report published June 12, 2013.
    More on CNBC Africa
  • June 3 - Aldi Vs. Walmart: Little Can Compete With Big

    Aldi, the most valuable German retail brand, wins customer approval for being selective and offering values consistently.
    More on Forbes
  • May 15 - Studio Insights: Interbrand Australia

    Chris Maclean, Creative Director of Interbrand Sydney, opens up about Australia's creative economy and the power of design to create social change.
    More on YCN
  • May 9 - Hermès engages younger brand enthusiasts with tableware line

    Rebecca Robins, Interbrand European Director and co-author of Meta-luxury: Brands and the Culture of Excellence, comments on Hermès' new Rallye 24 tableware collection.
    More on Luxury Daily 
  • May 6 - Extend Your Reach

    Jez Frampton, Global CEO of Interbrand, explains the "red threads" that run through successful global brands.
    More on ANA Magazine
  • April 24 - This Cincinnati company hit a home run by designing the new Louisville Slugger logo

    Interbrand Cincinnati redesigns the iconic Louisville Slugger logo.
    More on Business Courier
  • April 24 - Opera Australia taps up Interbrand

    Opera Australia has appointed Interbrand to work on its brand strategy and positioning as the organization enjoys a period of massive growth.
    More on AdNews
  • April 19 - Tim Newby named CEO of Interbrand's BrandWizard

    Interbrand has appointed Tim Newby as the new chief executive of its digital arm BrandWizard.
    More on M&M Global
  • April 19 - ING Rebrands U.S. Operations, Drops Orange Lion Logo

    Interbrand develops a new name for the stateside division of Dutch multinational ING Group.
    More on Advertising Age
  • April 18 - Scott Christie lands at Interbrand as creative director

    Interbrand announced that Scott Christie has been appointed creative director of the brand agency's Toronto office.
    More on Design Edge Canada
  • April 15 - Interbrand deliver the goods for Australia Post

    Australia Post delivered a new range of domestic parcel products, designed by Interbrand Melbourne.
    More on Desktop
  • April 15 - Birla, Tata review use of parent branding for bank

    Ashish Mishra, Managing Director of Interbrand India, comments on the Reserve Bank of India (RBI)'s stance on allowing top Indian conglomerates to use the branding of the parent group when applying for a banking license.
    More on Business Standard
  • April 15 - How to make smart-working secure

    Graham Hales, CEO of Interbrand London, discusses mobile security and its impact on brands, on a panel hosted by The Guardian.
    More on The Guardian
  • April 14 - Nike, Once Cutting Edge, Seeks to Regain Brand Aura

    Jez Frampton, Interbrand's Global Chief Executive Officer, comments on Nike's enduring advertising and marketing legacy.
    More on The New York Times
  • April 4 - Polaris Tries to Rev Up Indian Motorcycle's Run at Harley

    Josh Feldmeth, CEO of Interbrand New York, comments on the heritage of the Harley-Davidson brand and its loyal customer base.
    More on Bloomberg BusinessWeek
  • April 3 - Interbrand announces two new appointments to global leadership team

    Interbrand has revealed two appointments to its global leadership team with Fred Burt being promoted to the newly-created role of managing director of global clients and Elan Cole joining the firm as global executive creative director of consumer brands.
    More on The Drum
  • April 2 - Interbrand Sydney and Designworks win global accolades at Brand New Awards in Austin, Texas

    Interbrand Sydney lead the agency pack with most awards receiving two four star ratings in the 'Comprehensive Identity Programs' and 'Logo and Identity Animations' categories for Sky New Zealand, a three star rating in the 'Logo' category as well as an honourable mention for its work for Bookworld.
    More on Campaign Brief
  • March 27 - Inside Apple's Foxconn

    (Video) Chinese electronics giant Foxconn is seeing a slowdown in orders, reports CNBC's Eunice Yoon. Jez Frampton, Global CEO of Interbrand, Colin Gillis, BGC Financial, and CNBC's Jon Fortt, discuss potential reasons and what it says about larger tech and electronics companies.
    More on CNBC
  • March 27 - Beware the Blackberry Short Squeeze

    (Video) BGC Tech Analyst Colin Gillis warns of a short squeeze in Blackberry stock, while Interbrand's Jez Frampton believes it may be too late for a comeback.
    More on The Street
  • March 26 - Hot or not? Interbrand crowns the best retail brands in the U.S.

    Alltop's Kate Rinsema looks at the top risers and fallers on Interbrand's 2013 Best Retail Brands report.
    More on Alltop
  • March 22 - PPR to Show Breton Roots With Rebranding as Kering

    Manfredi Ricca, Managing Director of Interbrand Milan, comments on the rebranding of Paris luxury group PPR to Kering.
    More on The New York Times
  • March 21 - Harvey Norman, David Jones brands haemorrhage value as supermarkets top retail brands list

    Woolworths pipped competitor Coles at the post as the most valuable Australian retail brand, while Harvey Norman’s brand dropped a staggering 27% in value over the past year, according to Interbrand’s ‘Best Retail Brands’ report.
    More on Marketing Magazine
  • March 21 - Tesco is most valuable UK retail brand

    Tesco was a clear leader in the UK, with a valuation 65% greater than its nearest rival, Marks & Spencer.
    More on Warc.com  
  • March 20 - Amazon, Macy's Fastest-Growing Retail Brands

    Amazon is “the brand that other retailers continue to fear,” says Tom Custer, executive director of Interbrand Design Forum. “We’re closely watching its efforts in same-day delivery, which could be a game-changer for the retail industry."
    More on MarketingDaily
  • March 20 - Macy's top gainer among top U.S. retail brands

    Macy’s increased its brand value by 62 percent and moved up nine spots on the list to No. 40 on Interband’s U.S. Most Valuable Retail Brands 2013. The Macy’s brand is valued at $1.26 billion.
    More on Business Courier
  • March 20 - Tesco holds on to top spot with ASOS debut as the first online retailer to make Top 10

    Interbrand, has released its annual global 2013 Best Retail Brands report, with Tesco only just, coming out trumps in the UK.
    More on Campaign Brief UK
  • March 20 - FairPrice named most valuable brand in Southeast Asia

    Singapore's FairPrice brand has been ranked first place on Interbrand's Southeast Asia Most Valuable Brands list this year.
    More on AsiaOne Business
  • March 19 - Interbrand Reveals the 'Best Retail Brands' 2013 (And the Ones Losing Their Luster)

    The annual report ranks the 50 most valuable U.S. retail brands, as well as the leading store brands from around the world.
    More on Forbes.com
  • March 19 - Walmart tops list of most valued retail brands

    Interbrand released its Most Valuable Retail Brands list for 2013 and the U.S. section is topped by the largest retailer on the planet — Walmart.
    More on RetailCustomerExperience.com
  • March 18 - GOP’s Autopsy: Rebranding, Not Reengineering, Needed

    Josh Feldmeth, CEO of Interbrand New York, reviews the Republicans' Growth and Opportunity Project report.
    More on BloombergBusinessweek
  • March 10 - News from the Advertising Industry

    Leslie Butterfield, Interbrand's Global Chief Strategy Officer, who is based in London, will now be based in Shanghai.
    More on The New York Times
  • March 6 - Business People

    Gonzalo Brujó, Chairman of Interbrand Latin America & Iberia, featured in the “Business People” section of Forbes Spain.
    More on Forbes
  • February 28 - JC Penny On its Last Dime?

    (Video) Josh Feldmeth, CEO of Interbrand New York, speaks out on the future of JC Penney's brand with Mad Money host Jim Cramer.
    More on CNBC
  • February 11 - Seven Companies Forced to Change Their Names

    Graham Hales, CEO of Interbrand London, comments on why major corporations decide to change or tweak their names.
    More on 24/7 Wall Street
  • February 7 - Future Perfect: Discover the New Trends in Luxury

    Rebecca Robins and Manfredi Ricca, Interbrand Directors and co-authors of 2012's Meta-luxury discuss the concept of "everyday" lifestyle products versus ultra-luxury or meta-luxury brands.
    More on Sphere
  • February 1 - Jaldi 5 with Ashish Mishra: ‘Great deal of confusion in brand consultancy sector'

    Ashish Mishra, Managing Director of Interbrand India, discusses the firm's strategy for the Indian market.
    More on MxM India
  • February 1 - The Super Bowl Ads You Don't Want to Miss This Year

    Chris Campbell, Executive Creative Director of Interbrand North America, cites Kia and BlackBerry spots as his most anticipated Super Bowl ads of the year.
    More on Forbes
  • January 31 - Fashion Companies Should Rationalize Their Brand Portfolio

    Gonzalo Brujó, Interbrand Chairman Iberia & Latin America, discusses the role of brand in the future of fashion retail at the inaugural Barcelona Fashion Summit. (In Spanish)
    More on Modaes.es
  • January 30 - Interbrand's Insightful Outlook for 2013

    Branding Magazine cites 'Interbrand IQ - What's in Store 2013' an extremely well-written and valuable collection of articles for both brand professionals and consumers.
    More on Branding Magazine
  • January 30 - Logos of worship

    Alfredo Fraile, Executive Director of Interbrand Spain, discusses how leading brands such as Apple, Harley-Davidson, and Ferrari have become iconic by building an emotional bond with its customers. (In Spanish)
    More on CincoDias.com
  • January 29 - Interband embarks on brand valuation project for the Mahindra Group

    Interbrand Mumbai and London offices will oversee the Mahindra brand valuation project.
    More on Campaign India
  • January 29 - Chipotle Adds Organic Hoodies to Burritos to Boost Sales

    Chiptole Mexican Grill is broadening out its message by selling organic-cotton hoodies and more. Bill Chidley, Senior Vice President of Interbrand Design Forum, comments on the company's evolution into a lifestyle brand.
    More on Bloomberg
  • January 27 - Pinoy Brands Have Global Potential

    Jonathan Bernstein, Executive Director of Interbrand Singapore, discusses how Filipino brands including Jolibee, Bench, San Miguel Corporation (SMC) and Banco de Oro (BDO) can work toward global brand expansion and qualify for a position on Interbrand's annual Best Global Brands report.
    More on The Manila Bulletin
  • January 25 - Brand Spain, A Project for all

    In this article, Gonzalo Brujó, Interbrand Chairman Iberia & Latin America, describes how Spain can improve its image utilizing the practices of brand management as well as through the efforts of its citizens. (In Spanish)
    More on CincoDias.com
  • January 24 - Starbucks Happy Hour May Risk Alienating Some Customers

    Bill Chidley, Senior Vice President of Interbrand Design Forum, comments on Starbucks controversial move to sell beer and wine during happy hour.
    More on Bloomberg
  • January 23 - Call to Arms

    Doug Hewett and Ryan Arshad of Interbrand London examine brand and report on how the financial services sector can use corporate brand to help regain trust and loyalty.
    More on The Journal of The Financial Services Forum
  • January 21 - The secrets of emerging brand success

    Manfredi Ricca (Managing Director, Milan), Thomas Chen (Managing Director, Shanghai), James Yang (General Manager, Beijing), Daniella Bianchi Gavina (Executive Director, Sao Paulo) discuss the strategies behind today's emerging global brands, including Xtep, Haier, Weibo, Lenovo, Boticario, Naturia, and more. (In Italian)
    More on Il Sole 24 Ore
  • January 18 - How an international brand is created

    Gonzalo Brujó, Interbrand Chairman Iberia & Latin America, discusses how to build a strong global Spanish brand with Santiago Alfonso, director of Cosentino marketing and Josep Lluís Bonet, president of Freixenet. (In Spanish)
    More on Expansion
  • January 17 - SMC, two other firms bets for 100 best global brands

    Julian Barrans and Jonathan Bernstein of Interbrand Singpore discuss how local Philippine brands can work to create relevancy beyond their region to become leading global brands.
    More on Malaya Business News
  • January 17 - Interbrand Develops Branding for AVIAGE SYSTEMS, Aviation Technology Expert

    Interbrand has developed the corporate branding for a new name in aviation technology, manufacturing and management - AVIAGE SYSTEMS - which is a joint venture between the U.S. GE and Chinese AVIC.
    More on Popsop | Design Week | Corporate Identity Portal | Brandemia
  • January 16 - Product, service brands are now experience brands: Interbrand

    Bill Chidley, Senior Vice President of Interbrand Design Forum, outlines four steps for how retailers can put innovation at the forefront of their retail strategy at the 2013 National Federation EXPO.
    More on Luxury Daily
  • January 8 - New Management Team in Interbrand Brazil

    Interbrand has announced the creation of a new steering committee for its operations in Brazil. Executive Directors Beto Almeida and Daniella Bianchi will oversee the management of Interbrand São Paulo. (In Spanish)
    More on prnoticias
  • January 7 - Meta-Luxury: What do Customers Want from a Luxury Retail Experience

    Henrietta Thompson, editor-at-large at Wallpaper magazine, explores Meta-luxury by Interbrand's Rebecca Robins and Manfredi Ricca, hailing a new era of 'Meta-Luxury.'
    More on British Airways Business Life
  • January 5 - Indiatelevision.com's interview with Interbrand London CEO Graham Hales

    Hales spoke to Indiantelevion's Ashwin Pinto about Interbrand's annual Best Global Brands report, the firm's presence in India, and the challenges that brands face in a fast changing environment.
    More on Indiatelevision.com
  • January 4 - Look Ahead: 2013 Marketing Trends

    Stylus speaks to Graham Hales, CEO of Interbrand London, on why companies should pay more attention to understanding the value of their brand in 2013.
    More on Look Ahead: 2013 Marketing Trends