3M Post-it<br/>Sustainable thinking AT&T<br/>AT&T: Building a Bridge Bing<br/>Bing! Carrefour<br/>Putting the shoppers’ concerns first City of Johannesburg<br/>Branding a world-class African city Fairtrade<br/>From marginalized to mainstream Feeding America<br/>Simply doing good Galeries Lafayette<br/>Bringing fashion to life GE ecomagination<br/>Making green green Godrej<br/>Brighter living: better brand KoKorico, Jean Paul Gaultier<br/>A new expression of masculinity McDonald's<br/>Ba da ba ba ba I’m lovin’ It Medtronic<br/>Delivering a new and hopeful outlook Peter Lehmann Wines<br/>A promise kept, a promise made and a promise renewed. Piaget<br/>Communicating Piaget’s elegance and modernity Procter & Gamble<br/>Joint value creation Prozac<br/>Breaking boundaries Samsung<br/>The power of branding Sephora<br/>Reinventing the wheel Telekom Shop<br/>Welcome to the Telekom Shop! Thai Airways<br/>An ambassador for Thailand The Future of NYSE Euronext<br/>The Future of NYSE Euronext Thomson Reuters<br/>Intelligent information and global reach Wrigley<br/>The Start of a Great Relationship

 

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Analytics

How can you make an effective decision if you don't understand the benefits?

Our Analytics teams around the world develop the best solutions, using a combination of primary research, advanced statistics, decision science, and financial analysis, so we can define and quantify the issues related to innovation. We show our clients what factors really drive demand, and help them understand what role brand plays in mitigating risks. These insights give our clients the confidence to make the right value-creating decisions.

Analytics CASE STUDIES

Applebee's AT&T
Bank of Yokohama Bayer
Brand Dürer, Museum of the city of Nuremberg Brillia
Cadbury Schweppes CCU
China Merchants Securities Chubu Electric Power
Continente CSC
DOW XLA, DOW Fiber Solutions
DSM Feeding America
Grand Optical, Redstar Holiday Inn
iN2015, Infocomm Development Authority InterContinental, InterContinental Hotels Group
Jamnica, Agrokor Japan Airlines
Korea Economic Daily Luna Rossa, Prada
Mevalotin, MEVALOTIN, Daiichi Sankyo Mitsui Garden Hotel, mitsui garden hotel
Mizuho, Mizuho Financial Group Molten
Nougat, Plumari Omron, Omron Healthcare
Perodua, PERODUA Procter & Gamble
Prysmian, Pirelli Rio Tinto
Ryukoku University SINGHA
Terranova The Modigliani Institute
Towers Watson TRUE, True
UniCredit Valvoline
Vantaggio, Molten Wrigley
ZXQ