3M Post-it<br/>Sustainable thinking AT&T<br/>AT&T: Building a Bridge Bing<br/>Bing! Carrefour<br/>Putting the shoppers’ concerns first City of Johannesburg<br/>Branding a world-class African city Fairtrade<br/>From marginalized to mainstream Feeding America<br/>Simply doing good Galeries Lafayette<br/>Bringing fashion to life GE ecomagination<br/>Making green green Godrej<br/>Brighter living: better brand KoKorico, Jean Paul Gaultier<br/>A new expression of masculinity McDonald's<br/>Ba da ba ba ba I’m lovin’ It Medtronic<br/>Delivering a new and hopeful outlook Piaget<br/>Communicating Piaget’s elegance and modernity Procter & Gamble<br/>Joint value creation Prozac<br/>Breaking boundaries Samsung<br/>The power of branding Sephora<br/>Reinventing the wheel Telekom Shop<br/>Welcome to the Telekom Shop! Thai Airways<br/>An ambassador for Thailand Thomson Reuters<br/>Intelligent information and global reach Wrigley<br/>The Start of a Great Relationship

 

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Our Work - By Discipline

Verbal Identity

Without language, it’s impossible to create strong brands.

We believe that language is central to creating, interpreting, organizing, and communicating brands. Verbal Identity embraces every use of language, from establishing and bringing a brand’s personality to life, to creating and maintaining an identifiable tone of voice, and ensuring clear and consistent messaging.

Verbal Identity CASE STUDIES

Accordia Golf Add It Up, Bank of America
AISIN ALTANA
Amarok, Volkswagen Arcadis
Ascott Group, ASCOTT Group Asience, Kao
AT&T Atradius
Auction, eBay Aurion, Toyota
Ausenco Aussie, Procter & Gamble
BALS Bank of Yokohama
BlueScope Steel bpost
Bravia, Sony Brillia
Citrovita, Votorantim City of Johannesburg
congstar Constellium
Covidien CSC
Cube3, Nissan Motor Company Daiwa House Group
Deutsche Telekom DOW XLA, DOW Fiber Solutions
Ertia, Amway Extra, Wrigley
Feeding America Godrej
Insper, Ibmec São Paulo Japan Brand, JAPAN BRAND
Jurema, Brasfrigo Knorr
Lero, Podravka Beverages Manitoba
Mevalotin, MEVALOTIN, Daiichi Sankyo Mitsui Garden Hotel, mitsui garden hotel
Mizuho, Mizuho Financial Group Molten
Nikon Nissan, Nissan Motor Company
Ocado OneSight, Luxottica Group
oneworld OSIM, OSIM International
OXXO Perodua, PERODUA
Petroc Pleon
Prozac, Eli Lilly Prysmian, Pirelli
Quoniam, Union Investment Raemian, Samsung
Rio Tinto Rotoplas
RSA SBS, Seoul Broadcasting System
Schindler Singapore Mozaic
SINGHA Sochi 2014
Sulwhasoo, Amore Pacific Te Hana, Lion Nathan
Thomson Reuters Cortellis, Thomson Reuters Thomson Reuters Eikon, Thomson Reuters
Today’s Tea, Lottechilsung TRUE, True
UniCredit Usiminas
Vanke, VKE Vantaggio, Molten
Wrigley Xerox
Zespri, New Zealand Kiwifruit