LAS MEJORES MARCAS DEL

Todos los años, el estudio de las Mejores Marcas Globales (Best Global Brands) genera gran interés de empresas y especialistas en el tema. Nos gusta liderar esta discusión, para ayudar a las organizaciones a comprender y hacer crecer el valor de sus marcas.

METODOLOGÍA

Conozca más acerca de nuestro método para valorar marcas

AÑOS ANTERIORES

2009 ranking
2008 ranking
2007 ranking
2006 ranking
2005 ranking
2004 ranking
2003 ranking
2002 ranking
2001 ranking

LAS MEJORES MARCAS GLOBALES

  IMPRIMIR
 
CLASIFICARLISTADO PREVIOMarcaRegión/PaísSectorValor de la Marca ($m)Cambio en el Valor de la Marca
11United StatesBeverages68,945-5%
22United StatesTechnology65,068-7%
33United StatesBusiness Services52,752-1%
46United StatesDiversified42,39611%
55FinlandElectronics35,035-9%
64United StatesTechnology34,665-11%
78United StatesMedia32,591-3%
87United StatesAutomotive30,092-17%
99United StatesRestaurants25,289-9%
1010United StatesTelecommunications22,828-11%
1111United StatesTobacco22,0530%
1212GermanyAutomotive21,7283%
1316United StatesFinancial Services19,0051%
1415JapanAutomotive18,578-1%
1513United StatesTechnology17,983-13%
1614United StatesTechnology17,209-14%
1719United StatesFinancial Services16,9195%
1817United StatesFMCG15,298-12%
19NEWUnited StatesFinancial Services15,015N/A
2018JapanElectronics15,005-9%
2120JapanAutomotive14,638-4%
2223GermanyAutomotive13,8587%
2322SwitzerlandBeverages13,250-3%
2421United StatesTechnology12,354-15%
25NEWUnited StatesTechnology12,224N/A
2626United StatesAlcohol10,8381%
2724United StatesElectronics10,801-9%
28NEWUnited StatesPharmaceuticals9,672N/A
29NEWJapanElectronics9,460N/A
30NEWUnited StatesPharmaceuticals8,951N/A
3129United StatesApparel8,746-6%
3228United StatesTechnology8,269-13%
33NEWUnited StatesFinancial Services7,862N/A
3430United StatesSporting Goods7,589-5%
3531GermanyAutomotive7,338-6%
3632SwedenElectronics7,069-9%
3725United StatesFMCG7,062-100%
3834FranceLuxury7,0532%
3933United StatesFMCG7,005-5%
4037United StatesMedia6,5993%
41NEWJapanElectronics6,580N/A
4243South KoreaTechnology6,37422%
4339GermanyTechnology6,3073%
4435United StatesBeverages6,214-6%
4527United StatesBusiness Services6,019-38%
4640SwedenHome Furnishings6,0050%
47NEWUnited StatesRestaurants5,978N/A
48NEWUnited StatesAutomotive5,532N/A
4936United StatesTechnology5,464-17%
5044ItalyLuxury5,3634%
51NEWUnited StatesRestaurants5,261N/A
5246United KingdomMedia5,2367%
53NEWUnited StatesBusiness Services5,149N/A
5445United StatesFMCG5,085-1%
5542NetherlandsElectronics4,900-11%
5650United StatesFMCG4,5723%
5751United StatesFMCG4,5305%
5847United StatesMedia4,495-1%
5938United StatesMedia4,378-31%
60NEWUnited StatesFMCG4,369N/A
6152FranceLuxury4,2653%
6241United StatesFMCG4,140-30%
63NEWUnited StatesDiversified4,060N/A
64NEWUnited StatesTechnology4,041N/A
65NEWUnited StatesFMCG4,032N/A
6649United StatesElectronics3,761-15%
67NEWUnited StatesApparel3,747N/A
68NEWUnited StatesMedia3,724N/A
6955SwitzerlandLuxury3,7014%
7053GermanySporting Goods3,650-4%
7156United StatesAutomotive3,6175%
7254JapanElectronics3,490-7%
73NEWUnited StatesLuxury3,483N/A
7458United KingdomEnergy3,2476%
7557BermudaAlcohol3,2041%
7648United StatesRetail3,130-31%
7760NetherlandsEnergy2,8442%
7862United KingdomAlcohol2,5946%
7959FranceAlcohol2,470-12%
8061United StatesRestaurants2,426-10%
81NEWUnited StatesEnergy2,415N/A
8264NetherlandsAlcohol2,2662%
8365United StatesMedia2,1840%
8463United StatesToys & Games2,037-12%
8566United StatesApparel1,9104%
86NEWUnited StatesTransportation1,885N/A
87NEWGermanyFMCG1,782N/A
8872United StatesRestaurants1,75732%
8967United KingdomAlcohol1,6497%
9069United StatesAlcohol1,5837%
9170ItalyLuxury1,4902%
9271United StatesFMCG1,4101%
93NEWSwedenAlcohol1,378N/A
9473IrelandAlcohol1,35711%
9574United KingdomMedia1,31014%
9668United StatesHospitality1,235-17%
97NEWDenmarkAlcohol1,075N/A
98NEWGermanyDiversified1,029N/A
99NEWSwitzerlandFMCG1,004N/A
10075ItalyApparel1,002-1%