LAS MEJORES MARCAS DEL

Todos los años, el estudio de las Mejores Marcas Globales (Best Global Brands) genera gran interés de empresas y especialistas en el tema. Nos gusta liderar esta discusión, para ayudar a las organizaciones a comprender y hacer crecer el valor de sus marcas.

METODOLOGÍA

Conozca más acerca de nuestro método para valorar marcas

AÑOS ANTERIORES

2009 ranking
2008 ranking
2007 ranking
2006 ranking
2005 ranking
2004 ranking
2003 ranking
2002 ranking
2001 ranking

LAS MEJORES MARCAS GLOBALES

  IMPRIMIR
 
CLASIFICARLISTADO PREVIOMarcaRegión/PaísSectorValor de la Marca ($m)Cambio en el Valor de la Marca
11United StatesBeverages69,6371%
22United StatesTechnology64,091-2%
33United StatesBusiness Services51,188-3%
44United StatesDiversified41,311-3%
56United StatesTechnology30,861-11%
65FinlandElectronics29,970-14%
77United StatesMedia29,256-10%
89United StatesRestaurants26,3754%
911United StatesTobacco24,15110%
1012GermanyAutomotive21,010-3%
118United StatesAutomotive20,403-32%
1214JapanAutomotive19,4485%
1313United StatesFinancial Services18,066-5%
1415United StatesTechnology16,776-7%
1517United StatesFinancial Services16,287-4%
1616United StatesTechnology16,222-6%
1710United StatesTelecommunications16,059-30%
1821JapanAutomotive15,0643%
1918United StatesFMCG14,959-2%
2022GermanyAutomotive14,4254%
2120JapanElectronics13,899-7%
2223SwitzerlandBeverages12,843-3%
2325United StatesTechnology11,510-6%
2426United StatesAlcohol11,3495%
2519United StatesFinancial Services11,230-25%
26NEWUnited StatesFinancial Services11,205N/A
2724United StatesTechnology9,803-21%
2830United StatesPharmaceuticals9,7709%
29NEWUnited StatesFinancial Services9,693N/A
3027United StatesElectronics9,671-10%
3132United StatesTechnology9,23712%
3229JapanElectronics9,219-3%
3328United StatesPharmaceuticals9,138-6%
3442South KoreaTechnology8,31030%
3534United StatesSporting Goods7,7242%
3631United StatesApparel7,406-15%
3737United StatesFMCG7,3474%
3835GermanyAutomotive7,209-2%
3933United StatesFinancial Services7,194-9%
4039United StatesFMCG7,1913%
4138FranceLuxury7,0540%
4243GermanyTechnology6,7757%
4341JapanElectronics6,7212%
4446SwedenHome Furnishings6,5459%
4544United StatesBeverages6,3943%
4648United StatesAutomotive6,26613%
4740United StatesMedia6,078-8%
4847United StatesRestaurants6,0461%
4951United StatesRestaurants5,3462%
5049United StatesTechnology5,316-3%
5145United StatesBusiness Services5,308-12%
5250ItalyLuxury5,304-1%
53NEWUnited StatesBusiness Services5,182N/A
54NEWFranceFMCG5,079N/A
5554United StatesFMCG5,039-1%
5653United StatesBusiness Services4,773-7%
5757United StatesFMCG4,7475%
5852United KingdomMedia4,611-12%
5956United StatesFMCG4,6021%
6055NetherlandsElectronics4,561-7%
61NEWSwitzerlandFMCG4,430N/A
6260United StatesFMCG4,3991%
6358United StatesMedia4,326-4%
6461FranceLuxury4,2720%
6565United StatesFMCG4,0791%
66NEWFranceFMCG4,054N/A
6759United StatesMedia3,855-12%
6870GermanySporting Goods3,6901%
6969SwitzerlandLuxury3,6860%
7068United StatesMedia3,682-1%
7136SwedenElectronics3,589-49%
7273United StatesLuxury3,4820%
7367United StatesApparel3,454-8%
7466United StatesElectronics3,416-9%
7562United StatesFMCG3,409-18%
7674United KingdomEnergy3,3904%
7771United StatesAutomotive3,362-7%
7875BermudaAlcohol3,3414%
79NEWUnited StatesDiversified3,218N/A
8076United StatesRetail3,1751%
8172JapanElectronics3,141-10%
8263United StatesDiversified2,973-27%
8377NetherlandsEnergy2,810-1%
8478United KingdomAlcohol2,7235%
85NEWUnited StatesFMCG2,509N/A
86NEWItalyLuxury2,489N/A
8779FranceAlcohol2,445-1%
8882NetherlandsAlcohol2,3966%
8981United StatesEnergy2,358-2%
9080United StatesRestaurants2,163-11%
9187GermanyFMCG2,05916%
9283United StatesMedia1,961-10%
9388United StatesRestaurants1,96112%
9484United StatesToys & Games1,937-5%
9585United StatesApparel1,9281%
9686United StatesTransportation1,9192%
9789United KingdomAlcohol1,6540%
9890United StatesAlcohol1,5800%
99NEWUnited StatesDiversified1,579N/A
10091ItalyLuxury1,5091%