• What's in Store for 2013How will healthcare leaders stay ahead in 2013 as the sector’s rules of engagement shift?
    Read the full article here.
  • Healthcare Sector AnalysisIn this year’s Best Global Brands report, InterbrandHealth’s John Breen examines the continued erosion of the blockbuster model and the increasingly important role brand plays in the hospital and health delivery industries.
    Read the full article here.
  • Vital TimesExecutive Director of Global Strategy, Wes Wilkes authors Vital Times: The Changing Role of Brand within the Health and Life Sciences Industry
    Learn more.
  • The Changing Role of Brand in Healthcare Executive Director of Analytics, John Breen presents a keynote speech, The Changing Role of Brand in Healthcare, at NYU Stern School of Business Annual Healthcare Summit.
    Click here to see the presentation.
  • Merck for mothers InterbrandHealth partnered with Merck to develop a complete brand program that communicated the company’s dedication to saving lives in a meaningful way for its maternal mortality initiative.
    Click here to read.
  • Medtronic: Unifying a brand and leading the categoryMedtronic: Unifying a brand and leading the category