Engagement & growth, market relevance, connected experiences, technology impact, cultural characteristics.
The Asia Pacific has entered a period of accelerated change—some would say a new age. From rapid technological advancement to demographic shifts and changing customer expectations, we are witnessing the emergence of new tech-driven brands in the region that are fundamentally transforming the business landscape, and leading the way in terms of customer engagement.
This report contains:
- Engagement growth issues for brands and businesses across the Asia Pacific.
- Key insights and opportunities for brands and businesses in Japan, China, South Korea, India, South East Asia and Australia.
- Interviews with C-suite from some of the leading businesses and brands in Asia.
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