At 125 years, Allianz continues its growth path by truly focusing on the customer, and seeks to further cement its position as a leading financial services provider with the 2015 launch of its “Renewal Agenda.” By leveraging its skills into scale advantages, expanding digital and technical expertise, and engaging both employees and customers, Allianz plans to stay ahead of the curve in an increasingly competitive market.
Recognizing the central importance of digitization to deliver an excellent and caring customer journey going forward, Allianz is innovating its processes and solutions offering across all business lines. For example, its Fast Quote model, pioneered in Italy, France, and Germany, was adopted in 14 more countries this year. The online platform generates instant motor, home, life, and health insurance quotes using very few data points (e.g., for a motor insurance quote, customers only need to submit a license plate number and birth date).
A new modular approach, “Allianz 1,” allows clients to personalize their insurance coverage depending on individual needs. Allianz has further partnered with Panasonic to provide smart home solutions, starting in Germany, which merge Panasonic’s home monitoring system with home protection and assistance services from Allianz.
Open interactions with customers are a priority for the brand, which is built on a foundation of client trust. Committed to constant improvement, Allianz encourages customers to provide real-time feedback on their interactions with the brand (following an insurance claim, for example).
Customer satisfaction and employee engagement are proven correlates for the company. The company’s focus on collaborative leadership, excellence, entrepreneurship, and integrity amongst employees, earned Allianz a spot on Fortune’s 100 Best Workplaces for Millennials in 2015. The brand also won APRIORI’s Best Social Recruitment Channel and Apprenticeship Communication award last year.
To improve productivity and efficiency and expand its brand, Allianz is putting energy behind its strongest businesses while scaling smaller, high-performing entities worldwide. While solid performance goals pave a clear path to success, a superior customer experience is Allianz’s top priority. Allianz is targeting to become a loyalty leader in 75 percent of its businesses while achieving an average earnings per share (EPS) increase of 5 percent annually, and a total return on equity (ROE) of 13 percent by 2018.
As the world’s number one insurer and a top five leader in asset management, Allianz has built strong foundations to remain a forerunning financial brand well into the future.