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Interbrand Named Best Spanish & Latin American Branding Agency

September 12, 2016


Interbrand Mexico also wins Best Typography for Topo Chico

For the fourth consecutive year, the branding website Brandemia celebrates its annual awards, which recognize outstanding branding professionals, consultancies and agencies in Spain and Latin America. The winners were announced on September 6, when Brandemia named Interbrand, the world’s leading brand consultancy, best Spanish and Latin American agency, and awarded Best Typography to Interbrand Mexico for their work on Topo Chico.

Borja Borrero, Executive Creative Director EMEA (Western Europe) & LatAm reflects: “Receiving these awards is a great honor and they recognize Interbrand’s work as a region. Our business in Brazil, Mexico, Peru, Argentina and Ecuador has grown and has helped us to elevate our creative work, which our teams develop at a local level. The award to our client Arca Continental’s brand Topo Chico in Mexico is a clear example of this. We are very grateful to Brandemia for the awards and we will keep working hard to achieve creative excellency for our projects at the regional and global level.”

Chema León, Creative Director Mexico, Central America & Caribbean and responsible for leading the Topo Chico brand project observes: “Brandemia is one of the leading reference sites for branding at a global level and specifically for LatAm, so the team in Mexico is particularly proud of the two awards. In order to be able to achieve creative excellence for Topo Chico we employed our extremely rigorous analytical and strategic methodology that helps us build valuable brands. Topo Chico is already enjoying great success in the U.S., which is another important proof point. This award for Topo Chico is also a recognition of our partnership with Arca Continental, so we celebrate the news with them.”

More information about the awards and winners can be found on Brandemia.

About Interbrand
At Interbrand, we believe that growth is achieved when an organization has a clear strategy and delivers exceptional customer experiences. We do both, through a combination of strategy, creativity, and technology that helps drive growth for our clients’ brands and businesses. With a network of 18 offices in 14 countries, Interbrand is a global brand consultancy, and publisher of the highly influential annual Best Global Brands and Breakthrough Brands reports, and Webby Award-winning brandchannel. Interbrand is part of The Brand Consulting Group of Omnicom Group Inc. (NYSE:OMC). For more information, please contact us, or follow Interbrand on LinkedInTwitterInstagram, and Facebook.

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