Beyond the storm: A new decade of possibility
What’s your next Iconic Move?
It takes bold moves to stay ahead of shifting expectations and create category defining results.
The best global brands are now worth
+$2 trillion
Brand is more important than ever before. But what does it take to become a best global brand now? And what will it take next?
M&A
How can you manage a successful merger, and leverage this unique opportunity for unprecedented brand and business growth?
Exploring a life under
lockdown
Our weekly customer report tells you what’s now with customers (and what’s next for brands).
Express
The Express Arena is a broad, complex and dynamic space of those products, experiences and brands that address consumers’ fundamental motivation to express identity – as they navigate a changing world.
Play
Play is the beating heart of a cultural revolution. In sports, gaming and entertainment the only hard edge is time. Rapid convergence and fluid boundaries are driving cross-category growth at a blistering pace.
Tech Titans
Technology brands adapted and thrived in the fast-changing environment of 2020 – and are positioning themselves for a complicated future
New
cults of creativity
The best retail brands are creating new forms of craft to meet the needs of a changed, and changing, customer.
Turbulence upstream
A strike back in the hotly contested streaming space.
Unprecedented acceleration
A high-speed chase ahead in automotive. Who is in poll position?
