INTERBRAND GROUP Promotes Gonzalo Brujó to Global President role
NEW YORK, January 28th, 2021 – Interbrand Group, today announced the promotion of Gonzalo
Brujó to Global President, effective February 1st, 2021. Currently the Global Chief Growth Officer of Omnicom Group’s (NYSE: OMC) Interbrand Group, Brujó steps into this newly created role with expansive leadership experience and will be responsible for the day-to-day operations of Interbrand Group around the world. Charles Trevail will continue in his role as Global Chief Executive Officer of Interbrand Group.
Brujó has been Global Chief Growth Officer of the Interbrand Group for three years. Prior to that, he spent more than fifteen years scaling the Interbrand business in Europe, Latin America and the Middle East. He is a trusted partner of a diverse array of leading companies, multinationals, NGOs and public institutions.
Having partnered with a variety of leading global businesses to solve strategic brand, marketing and communication challenges, Brujó is passionate about helping companies in all sectors drive growth. He has advised many of the world’s best-known brands, including Santander, The Coca- Cola Company, Iberia, Volkswagen Group, Zara, Renault, Huawei, Uber, LatAm and Axa.
Additionally, Brujó is a professor at several business schools including IE Business School, the University of Navarra and the LVMH Academy, and is the author of a number of top-selling brand books, including: The Secrets of Luxury, Managing Brands in Fashion, The New Generation of Value, and Lanmarq.
“It’s a great honour to step into this senior leadership role in the Interbrand Group, at such a pivotal moment,” said Brujó. “The role that brands play in our lives is fundamentally changing – as is the world we live in. Branding is no longer a moment in time – and the brands that stand still, will quickly lose relevance. I am excited to partner with Charles and our Executive teams around the world, who collaborate with our clients every day to achieve brilliant and highly commercial results, in this challenging landscape.”
Charles Trevail added, “Gonzalo has demonstrated that he is an exceptional collaborator and proven leader, over the past 18 years at Interbrand. He is a trusted partner to our clients around the world – and has played a critical role in evolving our business, most notably through his successful global leadership driving growth, during the pandemic.”
Interbrand partners with more than 650 of the world’s best-known brands, to deliver what the company calls “Iconic Moves”, defined as bold steps brands take to leap ahead of customer expectation and drive competitive advantage. Headquartered in New York, Interbrand also has offices in London, Madrid, Milan, Mumbai, Cologne, Mexico, Boston, Buenos Aires, São Paulo, Seoul, Shanghai, Sydney, San Francisco and Tokyo. It currently partners with more than half the world’s Best Global Brands.
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Interbrand has been a world leading brand consultancy, for over 45 years – having pioneered iconic work and forged many of the brand building tools that are commonplace across the industry today.
We know that in an age of unprecedented abundance of choice and speed of innovation, customers’ expectations are moving faster than business. While incremental change is still essential, it is no longer sufficient. It takes bold moves to leap ahead of customers and competitors. We call these moves Iconic Moves.
In collaboration with the world’s leading brands, our global team of thinkers and makers are pioneering the future of brand building. By turning customers into active participants, we help our clients strengthen their brands on an ongoing basis – our approach gives them confidence to make Iconic Moves that spark desire and create utility, driving extraordinary results.
Interbrand is a part of Omnicom Group (NYSE:OMC).
About Omnicom Group Inc.
Omnicom Group (NYSE:OMC) is a leading global marketing and corporate communications company. Omnicom’s branded networks and numerous specialty firms provide advertising, strategic media planning and buying, digital and interactive marketing, direct and promotional marketing, public relations and other specialty communications services to over 5,000 clients in more than 70 countries.
Related links: http://www.omnicomgroup.com
For more information, please visit www.interbrand.com